Thursday, 13 August 2009

uniqlo +j advertising campaign preview

the whole fashion world awaits with bated breathe for the soon to be released "uniqlo +j" collection, in which german designer jil sander is at the helm. here's a sneak peek at 2 pics from the upcoming advertising campaign. lensed by one of my favourite photographers, david sims, and it featured models sean o'pry and isabeli fontana.


uniqlo will start selling the +j collection in the US and UK on oct 1 and in asia on oct 2. the coats will retail for about US$155.

can't wait!


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10 comments:

  1. Bagaholicboy13 August 2009 at 10:52

    The 'static' hair look must be in this season...

    ReplyDelete
  2. KOROK13 August 2009 at 13:18

    Bertelli tried to take Jil Sander down market durign the Prada nightmare. I hope this works out better. The world of fashion misses her firm hand!

    ReplyDelete
  3. whats-he-wearing.com13 August 2009 at 14:06

    bb: nothing as static as those mulberry ads!!

    ReplyDelete
  4. Parth13 August 2009 at 15:17

    I'm wondering if this is going to be another sold out in 1 day thing; or do you think the quantities will be greater? If I don't make it to London on the 1st am I to kiss +J goodbye?

    ReplyDelete
  5. Michael13 August 2009 at 15:45

    The other uniqlo collabs did mostly sell out on the first day, but they restocked in store and online within a couple of weeks.

    Best not to hang about though.

    ReplyDelete
  6. whats-he-wearing.com13 August 2009 at 16:17

    i think jil is signed on for a longer period, and there's the option to purchase it online too..

    ReplyDelete
  7. Style Salvage Steve13 August 2009 at 16:38

    I cannot wait to see the full forty piece line. There has been a big media push to say that the +J designs will be more readily available so fingers crossed they are. That said, I'll make sure I get down there early on the opening morning!

    ReplyDelete
  8. Blakey17 August 2009 at 17:32

    Damn, just when I'll have no money as well!

    Would love one of these men's coats!

    ReplyDelete
  9. Robin18 August 2009 at 09:30

    Thanks for telling me about this. :)

    I can't wait either.

    ReplyDelete
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what's he wearing?

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