Thursday, 4 March 2010

martin margiela spring 2010 aids awareness t-shirt

every season since 1994, martin margiela introduced different colorways for the above t-shirt, where a portion of the sales proceeds go towards the aids research foundation. i think it's a fantastic idea, and i yearn for more designers to follow suit.

the t-shirt retails for £40, available online here.

"there’s more action to be done to fight Aids than to wear this t-shirt but it’s a good start"



  1. i love the color choice. very vibrant

  2. hey.. i loooove your blog.. but lately.. is a little bit boring.. not too much posts..

  3. Martin Margiela, always the visionary. He's brilliant. And he hasn't forgotten what it feels like to give. After all, it is more than just fashion, it's about feeling good!
    snappy x

  4. I agree: these shirts are such a simple idea, yet so effective LLGxx

  5. I would like to thank you for sharing your thoughts and time into the stuff you post!! Thumbs up.


what's he wearing?