Tuesday, 27 August 2013

McQ Alexander McQueen x tattoo artist MxM Maxime Büchi

00O00 Menswear Blog McQ Alexander McQueen x tattoo artist MXM Maxime Büchi
McQ Alexander McQueen introduces two unique print designs created exclusively for McQ by tattoo artist MxM, aka Maxime Büchi. The nautical tattoo designs form part of the McQ Alexander McQueen Fall Winter 2013 menswear collection, and will appear on a loose drop-shoulder t-shirt and a fitted white shirt with a cut-away button down collar. The collaboration will also continue with two further designs for Spring Summer 2014.

The print was inspired by traditionally maritime iconography such as compasses and ships, reworked by MxM in his own unique handwriting. Imagery also evokes the idea of the savage versus the explorer, looking at ideas of colonisation. Offering a very graphic and modern interpretation of an otherwise traditional subject matter, the garments feature a range of print techniques and crimson red lacquer overprinting.

As one of the most successful tattoo artists in the world, this is the first fashion design collaboration Maxime Büchi has done. He art directed Nicola Formichetti’s Mugler relaunch and also works as a logo designer, notably for Mugler, Damir Doma, Rick Owens, Balenciaga etc. Maxime Büchi will also  be designing an installation for the McQ Alexander McQueen London flagship store window at Dover Street, which will be unveiled on 12th September with an instore party. So save the date! I will post more information on the event closer to the date.


00O00 Menswear Blog McQ Alexander McQueen x tattoo artist MXM Maxime Büchi          00O00 Menswear Blog McQ Alexander McQueen x tattoo artist MXM Maxime Büchi

Click on the items above to shop the McQ Alexander McQueen x MxM Maxime Büchi collection online.


Shop McQ Alexander McQueen Fall Winter 2013:

1 comment:

  1. pretty cool pretty, i like it

    www.thewild-swans.com

    ReplyDelete

what's he wearing?